MARKET x SONIC THE HEDGEHOG “Amy Rose Tee” for TiaCorine
- Artist:
- TiaCorine
Created exclusive by Market for TiaCorine as part of the Market x Sonic the Hedgehog collection the “Amy Rose Tee” brings together music, gaming, and self-expression through a shared language of speed, heart, and individuality. Launched during Women’s History Month, the campaign centers women who move culture forward, highlighting creativity, confidence, and community as forms of power.
Inspired by Amy Rose, the concept channels her assertive, stylish, compassionate, athletic, and powerful spirit through Tia’s bold creative identity, resulting in a distinct expression of confidence, individuality, and cultural influence.
Rooted in Tia’s CORINIAN universe, where colored stones symbolize purity, resilience, and strength, the campaign celebrates women, especially girl gamers, anime fans, and cultural outsiders, who continue to shape gaming and culture on their own terms.